/* msa-stories.com — reader. Mobile is the product; desktop is a wide phone. */
:root{
  --bg:#0b0a0f; --bg-2:#121017; --ink:#f2edf7; --ink-2:#b9b1c7; --ink-3:#7e778f;
  --accent:#e01e5a; --accent-2:#ff5c8a; --line:rgba(255,255,255,.10);
  --tap:52px; --read:34rem;
  --font:-apple-system,BlinkMacSystemFont,"Segoe UI",Roboto,"Helvetica Neue",sans-serif;
  --display:"Iowan Old Style","Palatino Linotype",Palatino,Georgia,serif;
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{
  margin:0;background:var(--bg);color:var(--ink);font-family:var(--font);
  font-size:19px;line-height:1.72;letter-spacing:.005em;
  -webkit-font-smoothing:antialiased;overflow-wrap:break-word;
  padding-bottom:env(safe-area-inset-bottom);
}
a{color:inherit}
img{max-width:100%;display:block}
.wrap{max-width:var(--read);margin:0 auto;padding:0 22px}

/* ---------- progress rail ---------- */
.rail{position:fixed;top:0;left:0;right:0;height:3px;background:transparent;z-index:40}
.rail i{display:block;height:100%;width:0;background:linear-gradient(90deg,var(--accent),var(--accent-2));transition:width .1s linear}

/* ---------- cover ---------- */
.cover{min-height:100svh;display:flex;flex-direction:column;justify-content:flex-end;
  position:relative;overflow:hidden;padding:0 0 34px}
.cover::before{content:"";position:absolute;inset:0;
  background:
    radial-gradient(120% 70% at 50% 0%,#3a0d2a 0%,transparent 60%),
    radial-gradient(90% 60% at 80% 25%,#2a0f3d 0%,transparent 65%),
    linear-gradient(180deg,#160a18 0%,var(--bg) 72%);
}
.cover::after{content:"";position:absolute;inset:0;opacity:.16;pointer-events:none;
  background-image:radial-gradient(circle at 1px 1px,#fff 1px,transparent 0);background-size:4px 4px;
  mask-image:linear-gradient(180deg,#000,transparent 60%)}
.cover .wrap{position:relative;z-index:1}
.kicker{font-size:12px;letter-spacing:.22em;text-transform:uppercase;color:var(--accent-2);
  font-weight:700;margin:0 0 14px}
.cover h1{font-family:var(--display);font-size:clamp(2.6rem,13vw,4.2rem);line-height:1.02;
  margin:0 0 18px;font-weight:600;letter-spacing:-.02em}
.hook{font-size:1.15rem;line-height:1.5;color:var(--ink-2);margin:0 0 28px;max-width:26rem}
.meta{color:var(--ink-3);font-size:.82rem;margin:16px 0 0;display:flex;gap:14px;flex-wrap:wrap;
  justify-content:center}

/* ---------- buttons ---------- */
.btn{display:flex;align-items:center;justify-content:center;gap:10px;width:100%;
  min-height:var(--tap);padding:16px 20px;border:0;border-radius:14px;
  background:linear-gradient(135deg,var(--accent),#b3164a);color:#fff;
  font:inherit;font-weight:700;font-size:1.05rem;text-decoration:none;cursor:pointer;
  box-shadow:0 8px 26px rgba(224,30,90,.32);-webkit-tap-highlight-color:transparent;
  transition:transform .08s ease,box-shadow .2s ease}
.btn:active{transform:scale(.985);box-shadow:0 4px 14px rgba(224,30,90,.3)}
.btn.ghost{background:transparent;border:1px solid var(--line);color:var(--ink-2);
  box-shadow:none;font-weight:600;font-size:.98rem}
.btn.ghost:active{background:rgba(255,255,255,.04)}
.btn[disabled]{opacity:.55;pointer-events:none}

/* ---------- chapter ---------- */
.chead{padding:34px 0 6px}
.chead .num{font-size:12px;letter-spacing:.2em;text-transform:uppercase;color:var(--accent-2);
  font-weight:700}
.chead h2{font-family:var(--display);font-size:clamp(1.7rem,7.5vw,2.3rem);line-height:1.12;
  margin:10px 0 22px;font-weight:600;letter-spacing:-.01em}
.story p{margin:0 0 1.35em}
.story p.lead::first-letter{font-family:var(--display);float:left;font-size:3.1em;line-height:.86;
  padding:.06em .1em 0 0;color:var(--accent-2)}
.story .beat{text-align:center;color:var(--ink-3);letter-spacing:.5em;margin:2em 0}
.cliff{font-family:var(--display);font-size:1.3rem;line-height:1.45;color:var(--ink);
  border-left:3px solid var(--accent);padding:2px 0 2px 18px;margin:2.2em 0 0}
.next{padding:38px 0 56px}
.next .why{color:var(--ink-3);font-size:.88rem;text-align:center;margin:0 0 14px}
.endcap{color:var(--ink-3);font-size:.85rem;text-align:center;padding:26px 0 40px}

/* ---------- wall ---------- */
.wall{padding:40px 0 60px;min-height:100svh;display:flex;flex-direction:column;justify-content:center}
.wall h2{font-family:var(--display);font-size:clamp(1.9rem,8vw,2.5rem);line-height:1.1;margin:0 0 12px}
.wall .sub{color:var(--ink-2);margin:0 0 26px}
.tier{display:block;width:100%;text-align:left;background:var(--bg-2);border:1px solid var(--line);
  border-radius:16px;padding:18px 18px;margin:0 0 12px;color:inherit;text-decoration:none;
  -webkit-tap-highlight-color:transparent}
.tier.primary{border-color:rgba(224,30,90,.55);box-shadow:0 0 0 1px rgba(224,30,90,.25) inset}
.tier .row{display:flex;align-items:baseline;justify-content:space-between;gap:12px}
.tier .name{font-weight:700;font-size:1.05rem}
.tier .price{font-family:var(--display);font-size:1.55rem;color:var(--accent-2)}
.tier .desc{color:var(--ink-3);font-size:.88rem;margin:6px 0 0;line-height:1.5}
.tier .tag{display:inline-block;font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;
  color:#0b0a0f;background:var(--accent-2);border-radius:999px;padding:3px 9px;font-weight:800;margin:0 0 8px}
.pay-note{display:flex;align-items:center;justify-content:center;gap:8px;color:var(--ink-3);
  font-size:.8rem;margin:16px 0 26px}
.or{display:flex;align-items:center;gap:12px;color:var(--ink-3);font-size:.78rem;margin:26px 0 16px}
.or::before,.or::after{content:"";flex:1;height:1px;background:var(--line)}
form.inline{display:flex;flex-direction:column;gap:10px}
input[type=email]{width:100%;min-height:var(--tap);padding:14px 16px;border-radius:14px;
  border:1px solid var(--line);background:var(--bg-2);color:var(--ink);font:inherit;font-size:1rem}
input[type=email]:focus{outline:none;border-color:var(--accent-2)}
.note{color:var(--ink-3);font-size:.8rem;text-align:center;margin:14px 0 0;line-height:1.5}
.ok{background:rgba(46,160,102,.12);border:1px solid rgba(46,160,102,.4);color:#8ee0b3;
  border-radius:14px;padding:14px 16px;margin:0 0 18px;font-size:.95rem}
.err{background:rgba(224,30,90,.12);border:1px solid rgba(224,30,90,.45);color:#ff9db8;
  border-radius:14px;padding:14px 16px;margin:0 0 18px;font-size:.95rem}

/* ---------- share ---------- */
.share{display:flex;gap:10px;flex-wrap:wrap;margin:18px 0 0}
.share a,.share button{flex:1 1 46%;min-height:var(--tap);display:flex;align-items:center;
  justify-content:center;border-radius:14px;border:1px solid var(--line);background:var(--bg-2);
  color:var(--ink-2);text-decoration:none;font:inherit;font-size:.92rem;font-weight:600;cursor:pointer}

/* ---------- consent ---------- */
.consent{position:fixed;left:12px;right:12px;bottom:calc(12px + env(safe-area-inset-bottom));
  background:#17141d;border:1px solid var(--line);border-radius:16px;padding:14px 16px;z-index:60;
  display:flex;gap:12px;align-items:center;font-size:.82rem;color:var(--ink-2);
  box-shadow:0 12px 40px rgba(0,0,0,.5)}
.consent button{min-height:40px;padding:0 16px;border-radius:10px;border:0;background:var(--accent);
  color:#fff;font:inherit;font-weight:700;cursor:pointer;white-space:nowrap}
.consent a{color:var(--ink-3)}

/* ---------- desktop: keep it a reading column ---------- */
@media (min-width:760px){
  body{font-size:20px}
  .wrap{padding:0 28px}
  .cover{justify-content:center}
}
@media (prefers-reduced-motion:reduce){*{transition:none!important;animation:none!important}}

/* ---------- media inside chapters ---------- */
.media{margin:2em -22px;padding:0}
.media img,.media video{width:100%;height:auto;display:block;background:#17141d}
.media figcaption{color:var(--ink-3);font-size:.82rem;line-height:1.45;padding:10px 22px 0;text-align:center}
.media.yt .yt-play{position:relative;display:block;width:100%;padding:0;border:0;background:none;
  cursor:pointer;-webkit-tap-highlight-color:transparent}
.media.yt .yt-play img{aspect-ratio:16/9;object-fit:cover}
.media.yt .yt-btn{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);
  width:68px;height:48px;border-radius:12px;background:rgba(224,30,90,.92);
  box-shadow:0 6px 20px rgba(0,0,0,.45)}
.media.yt .yt-btn::after{content:"";position:absolute;left:50%;top:50%;
  transform:translate(-40%,-50%);border-style:solid;border-width:9px 0 9px 15px;
  border-color:transparent transparent transparent #fff}
.media.yt iframe{width:100%;aspect-ratio:16/9;border:0;display:block}
@media (min-width:560px){.media{margin:2.2em 0;border-radius:14px;overflow:hidden}
  .media figcaption{padding:10px 4px 0}}

/* ---------- quiz blocks ---------- */
.quiz{background:var(--bg-2);border:1px solid var(--line);border-radius:16px;
  padding:18px;margin:2em 0}
.qz-q{font-weight:700;font-size:1.02rem;margin:0 0 14px;line-height:1.45}
.qz-opts{display:flex;flex-direction:column;gap:8px}
.qz-opt{min-height:var(--tap);text-align:left;padding:13px 16px;border-radius:12px;
  border:1px solid var(--line);background:var(--bg);color:var(--ink);font:inherit;
  font-size:.95rem;cursor:pointer;-webkit-tap-highlight-color:transparent}
.qz-opt:active{border-color:var(--accent-2)}
.qz-opt.right{border-color:#2ea066;background:rgba(46,160,102,.14);font-weight:700}
.qz-opt.wrong{border-color:rgba(224,30,90,.6);background:rgba(224,30,90,.10);opacity:.85}
.quiz.done .qz-opt{pointer-events:none}
.quiz.done .qz-opt:not(.right):not(.wrong){opacity:.45}
.qz-note{margin:12px 0 0;font-size:.88rem;font-weight:700}
.qz-note.ok{color:#8ee0b3}
.qz-note.bad{color:#ff9db8}

/* ---------- the bookshelf ---------- */
.bk-index{padding:60px 0 70px}
.bk-h1{font-family:var(--display);font-size:clamp(2rem,9vw,3rem);line-height:1.05;margin:0 0 14px}
.bk-cat{font-size:.78rem;letter-spacing:.18em;text-transform:uppercase;color:var(--accent-2);
  font-weight:800;margin:34px 0 12px}
.bk-card{display:block;background:var(--bg-2);border:1px solid var(--line);border-radius:16px;
  padding:16px 18px;margin:0 0 10px;text-decoration:none;color:inherit;
  -webkit-tap-highlight-color:transparent}
.bk-card:active{border-color:var(--accent-2)}
.bk-title{display:block;font-weight:800;font-size:1.05rem}
.bk-author{display:block;color:var(--ink-3);font-size:.82rem;margin:2px 0 8px}
.bk-hook{display:block;color:var(--ink-2);font-size:.88rem;line-height:1.5}
.bk-card{display:flex;gap:14px;align-items:flex-start}
.bk-jacket{width:64px;aspect-ratio:2/3;object-fit:cover;border-radius:8px;flex:none;
  box-shadow:0 4px 14px rgba(0,0,0,.45)}
.bk-jacket.none{background:var(--bg);border:1px dashed var(--line)}
.bk-body{min-width:0}
.cover-jacket{width:128px;aspect-ratio:2/3;object-fit:cover;border-radius:10px;
  box-shadow:0 10px 34px rgba(0,0,0,.55);margin:0 0 22px}
.cover.has-jacket{justify-content:center}

/* ================= presentation layouts ================= */
/* --- reveal: rise in on scroll --- */
.layout-reveal .step{opacity:0;transform:translateY(26px);
  transition:opacity .6s ease,transform .6s cubic-bezier(.2,.7,.3,1)}
.layout-reveal .step.in{opacity:1;transform:none}

/* --- stat: reveal + counting numbers --- */
.layout-stat .step{opacity:0;transform:translateY(18px);transition:all .5s ease}
.layout-stat .step.in{opacity:1;transform:none}
.layout-stat .stat{font-family:var(--display);font-size:1.7em;color:var(--accent-2);
  font-weight:700;padding:0 2px}

/* --- cards: horizontal deck --- */
.layout-cards .steps{display:flex;overflow:hidden;border-radius:18px}
.layout-cards .step{flex:0 0 100%;box-sizing:border-box;padding:26px 22px;background:var(--bg-2);
  border:1px solid var(--line);border-radius:18px;margin-right:12px;min-height:46svh;
  display:flex;flex-direction:column;justify-content:center;
  transition:transform .45s cubic-bezier(.2,.7,.3,1);font-size:1.06rem}
.layout-cards .step .media{margin:0 -6px}
.cards-nav{display:flex;align-items:center;gap:14px;justify-content:center;margin:16px 0 0}
.cards-nav button{width:52px;height:52px;border-radius:50%;border:1px solid var(--line);
  background:var(--bg-2);color:var(--ink);font-size:1.2rem;cursor:pointer}
.cards-dots{display:flex;gap:6px}
.cards-dots i{width:7px;height:7px;border-radius:50%;background:var(--line);transition:all .3s}
.cards-dots i.on{background:var(--accent-2);transform:scale(1.35)}

/* --- slides: full-screen vertical story --- */
.layout-slides .steps{display:block}
.layout-slides .step{min-height:86svh;display:flex;flex-direction:column;justify-content:center;
  padding:30px 0;border-bottom:1px solid var(--line);font-size:1.15rem;line-height:1.75;
  opacity:.25;transition:opacity .5s ease}
.layout-slides .step.in{opacity:1}
.layout-slides .step .media{margin:1em -22px}

/* --- chat: conversation bubbles --- */
.layout-chat .steps{display:flex;flex-direction:column;gap:12px}
.layout-chat .step{max-width:88%;background:var(--bg-2);border:1px solid var(--line);
  border-radius:18px 18px 18px 5px;padding:13px 16px;font-size:.98rem;line-height:1.55;
  opacity:0;transform:translateY(14px) scale(.97);
  transition:opacity .35s ease,transform .35s cubic-bezier(.2,.7,.3,1)}
.layout-chat .step:nth-child(even){align-self:flex-end;border-radius:18px 18px 5px 18px;
  background:rgba(224,30,90,.14);border-color:rgba(224,30,90,.35)}
.layout-chat .step.in{opacity:1;transform:none}
.layout-chat .step p{margin:0}
.layout-chat .step .media{margin:4px -6px}
.chat-typing{display:inline-flex;gap:4px;padding:14px 18px;background:var(--bg-2);
  border-radius:18px 18px 18px 5px;border:1px solid var(--line);width:max-content}
.chat-typing i{width:7px;height:7px;border-radius:50%;background:var(--ink-3);
  animation:typg 1s infinite}
.chat-typing i:nth-child(2){animation-delay:.15s}
.chat-typing i:nth-child(3){animation-delay:.3s}
@keyframes typg{0%,60%,100%{transform:none;opacity:.4}30%{transform:translateY(-5px);opacity:1}}

/* --- tap: one beat per tap --- */
.layout-tap .step{display:none}
.layout-tap .step.in{display:block;animation:beatin .5s cubic-bezier(.2,.7,.3,1)}
@keyframes beatin{from{opacity:0;transform:translateY(20px)}to{opacity:1;transform:none}}
.tap-hint{position:fixed;left:0;right:0;bottom:calc(18px + env(safe-area-inset-bottom));
  text-align:center;color:var(--ink-3);font-size:.8rem;letter-spacing:.08em;z-index:30;
  animation:hintpulse 2s infinite}
@keyframes hintpulse{50%{opacity:.35}}

/* --- panels: image-first --- */
.layout-panels .step{position:relative;border-radius:18px;overflow:hidden;margin:0 0 14px;
  opacity:0;transform:scale(.96);transition:all .55s ease}
.layout-panels .step.in{opacity:1;transform:none}
.layout-panels .step .media{margin:0}
.layout-panels .step .media img{max-height:none}
.layout-panels .step p{background:var(--bg-2);border:1px solid var(--line);border-radius:14px;
  padding:16px 18px;margin:0;font-size:1rem}
.layout-panels .step:has(.media) p{position:static}

/* --- flip: idea cards that expand --- */
.layout-flip .step{background:var(--bg-2);border:1px solid var(--line);border-radius:16px;
  padding:16px 18px;margin:0 0 12px;cursor:pointer;-webkit-tap-highlight-color:transparent;
  transition:border-color .3s}
.layout-flip .step .lede{font-family:var(--display);font-size:1.18rem;line-height:1.35;
  display:block}
.layout-flip .step .rest{display:grid;grid-template-rows:0fr;transition:grid-template-rows .45s ease}
.layout-flip .step .rest>span{overflow:hidden;display:block;color:var(--ink-2)}
.layout-flip .step.open{border-color:var(--accent-2)}
.layout-flip .step.open .rest{grid-template-rows:1fr}
.layout-flip .step.open .rest>span{padding-top:10px}
.layout-flip .step .flip-hint{color:var(--ink-3);font-size:.72rem;letter-spacing:.1em;
  text-transform:uppercase;margin-top:8px;display:block}
.layout-flip .step.open .flip-hint{display:none}

/* --- journey: numbered path --- */
.layout-journey .steps{position:relative;padding-left:44px}
.layout-journey .steps::before{content:"";position:absolute;left:15px;top:8px;bottom:8px;
  width:2px;background:linear-gradient(180deg,var(--accent),var(--accent-2),var(--line))}
.layout-journey .step{position:relative;margin:0 0 26px;opacity:0;transform:translateX(18px);
  transition:all .5s ease}
.layout-journey .step.in{opacity:1;transform:none}
.layout-journey .step::before{content:attr(data-n);position:absolute;left:-44px;top:0;
  width:32px;height:32px;border-radius:50%;background:var(--bg-2);border:2px solid var(--accent);
  color:var(--accent-2);font-weight:800;font-size:.85rem;display:grid;place-items:center}

/* --- quote: big display type first --- */
.layout-quote .step{margin:0 0 30px;opacity:0;transform:translateY(20px);transition:all .55s ease}
.layout-quote .step.in{opacity:1;transform:none}
.layout-quote .step .lede{font-family:var(--display);font-size:1.55rem;line-height:1.25;
  display:block;margin:0 0 10px;background:linear-gradient(100deg,var(--ink),var(--accent-2));
  -webkit-background-clip:text;background-clip:text;color:transparent}
.layout-quote .step .rest2{color:var(--ink-2);font-size:.97rem}
@media (prefers-reduced-motion:reduce){
  .step{opacity:1!important;transform:none!important;transition:none!important}
}

/* ================= infographic blocks ================= */
.info{background:var(--bg-2);border:1px solid var(--line);border-radius:18px;
  padding:20px;margin:1.8em 0;font-size:.95rem}
.info-t{font-size:.74rem;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3);
  font-weight:800;margin:0 0 14px}
/* big number */
.info-stat{text-align:center;padding:26px 20px}
.ist-n{display:block;font-family:var(--display);font-size:3.4rem;line-height:1;
  background:linear-gradient(120deg,var(--accent-2),#a78bfa);
  -webkit-background-clip:text;background-clip:text;color:transparent;font-weight:700}
.ist-c{display:block;color:var(--ink-2);margin-top:10px;font-size:.95rem;max-width:24rem;
  margin-left:auto;margin-right:auto}
/* bars */
.ibar{display:grid;grid-template-columns:minmax(72px,30%) 1fr auto;gap:10px;align-items:center;
  margin:0 0 10px}
.ibar-l{font-size:.82rem;color:var(--ink-2)}
.ibar-track{height:18px;border-radius:9px;background:var(--bg);overflow:hidden}
.ibar-track i{display:block;height:100%;width:0;border-radius:9px;
  background:linear-gradient(90deg,var(--accent),var(--accent-2));
  transition:width 1.1s cubic-bezier(.2,.7,.3,1)}
.info.in .ibar-track i{width:var(--w)}
.ibar-v{font-variant-numeric:tabular-nums;font-weight:800;font-size:.85rem;color:var(--accent-2)}
/* versus */
.info-versus{display:grid;grid-template-columns:1fr 1fr;gap:12px;position:relative;padding:16px}
.ivs-col{background:var(--bg);border:1px solid var(--line);border-radius:14px;padding:14px;
  opacity:0;transform:translateY(14px);transition:all .6s ease}
.ivs-col:last-child{transition-delay:.15s}
.info-versus.in .ivs-col{opacity:1;transform:none}
.ivs-col:first-child{border-color:rgba(46,160,102,.5)}
.ivs-col:last-child{border-color:rgba(224,30,90,.5)}
.ivs-t{font-weight:800;margin:0 0 8px;font-size:.92rem}
.ivs-col ul{margin:0;padding:0 0 0 16px}
.ivs-col li{margin:0 0 6px;font-size:.85rem;color:var(--ink-2)}
.ivs-badge{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);
  background:var(--accent);color:#fff;font-weight:900;font-size:.7rem;letter-spacing:.06em;
  padding:5px 9px;border-radius:999px;box-shadow:0 4px 14px rgba(0,0,0,.4)}
/* cycle */
.info-cycle ul{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px;
  align-items:center;justify-content:center}
.info-cycle li{display:flex;align-items:center;gap:8px;opacity:0;transform:scale(.85);
  transition:all .5s ease;transition-delay:calc(var(--i) * .18s)}
.info-cycle.in li{opacity:1;transform:none}
.info-cycle li span{background:var(--bg);border:1.5px solid var(--accent-2);border-radius:999px;
  padding:9px 15px;font-size:.85rem;font-weight:700}
.info-cycle li:not(:last-child)::after{content:"\2192";color:var(--ink-3)}
.icy-loop{display:block;text-align:center;color:var(--accent-2);font-size:1.3rem;margin-top:8px}
/* steps */
.info-steps ol{list-style:none;margin:0;padding:0}
.info-steps li{display:flex;gap:14px;align-items:flex-start;margin:0 0 14px;opacity:0;
  transform:translateX(-14px);transition:all .5s ease;transition-delay:calc(var(--i) * .15s)}
.info-steps.in li{opacity:1;transform:none}
.info-steps b{flex:none;width:30px;height:30px;border-radius:50%;background:var(--accent);
  color:#fff;display:grid;place-items:center;font-size:.85rem}
.info-steps span{padding-top:4px;font-size:.92rem}
/* keys */
.info-keys{border-color:rgba(224,30,90,.45);
  background:linear-gradient(160deg,rgba(224,30,90,.10),var(--bg-2))}
.info-keys ul{list-style:none;margin:0;padding:0}
.info-keys li{position:relative;padding:0 0 0 30px;margin:0 0 10px;font-weight:600;
  font-size:.95rem;opacity:0;transform:translateY(10px);transition:all .5s ease;
  transition-delay:calc(var(--i) * .12s)}
.info-keys.in li{opacity:1;transform:none}
.info-keys li::before{content:"\2713";position:absolute;left:0;top:0;width:20px;height:20px;
  border-radius:50%;background:var(--accent);color:#fff;font-size:.7rem;display:grid;
  place-items:center;font-weight:900}
@media (max-width:420px){.info-versus{grid-template-columns:1fr}.ivs-badge{display:none}}